mthuttdigital

How Mt Hutt Digital Helps Learners Thrive in an Uncertain Future

Wed, 04 Feb 2026 00:43:15 GMT

The world is changing fast—and so are the skills people need to keep up. At Mt Hutt Digital, we design learning with one big idea in mind: learners shouldn’t just receive information.

They should learn how to guide themselves through new challenges. That’s where heutagogy , or self‑determined learning, comes in.

Not just self-directed but self-determined!

At Mt Hutt digital we are all about giving learners control. Instead of being told exactly what to learn and how to learn it, learning is co-designed with learners who are encouraged to explore, make decisions, ask questions, and discover their own path. It builds confidence, problem‑solving skills, and the ability to adapt, exactly what’s needed when building capability for an ever changing working environment!

Why it matters now more than ever

Industries shift, technology evolves, and job roles are constantly reinvented. The people who succeed aren’t those who memorise the most—they’re the ones who can figure things out when the answers aren’t clear.

How we bring it to life at Mt Hutt Digital

Problem‑based learning at the core
Instead of presenting information first, we start with real‑world problems. Learners investigate, test ideas, and work through challenges—building capability through discovery rather than instruction.
Real‑world scenarios
Interactive stories, scenarios, and simulations help people learn by doing, and experimenting in "safe to fail" environments.
Reflection built in
We encourage learners to think about how they learn, what they believe in and value and how that impacts the way they learn and grow, not just what they learn. That’s where real growth happens.
Technology used to empower, not overwhelm
Microlearning, mobile‑friendly design, just in time learning, and interactive tools give learners space to explore at their own pace.
Non linear learning
Life, like learning is not a straight line, the old school "ladder to the top" is a thing of the past now learning that really prepares learning to succed in an ever changing world needs to be flexible, iterative, and bend, shift, and adapt as people grow, change direction, and discover new possibilities.

Future‑ready learning

Our goal is simple: build learning experiences that help people become curious, capable, and confident, ready for whatever comes next. Whether it’s a new job, a new tool, or a brand‑new challenge, learners who understand how to guide their own learning, problem solve and adapt in a changing environment are always one step ahead.

Starting at the End: Designing eLearning with Purpose

Mon, 24 Nov 2025 01:17:27 GMT

In a world saturated with digital solutions, the old adage “build it and they will come” no longer holds true.

Today’s learners are discerning, time-poor, and expect experiences that are relevant, intuitive, and impactful. That’s why at Mt Hutt Digital, we believe in starting at the end , with the end user’s needs, challenges, goals and environment and working backwards.

Why Backwards Design Matters
Backwards design is a strategic approach that begins with identifying the desired outcomes, and the end users needs & circumstances. What should learners know, do, or feel by the end of the experience? What are their challenges, goals, time commitments, projects & real world issues. From there, we design assessments and learning activities that align with those goals & end user needs. This method ensures that every element of the course serves a clear purpose and contributes to meaningful authentic learning, that solves real world problems.

It’s not just about content delivery—it’s about learning transformation .

Understanding the End User
Effective eLearning starts with empathy and insight . Before designing anything, we invest time in understanding the learner: their context, challenges, motivations, and goals. This is where needs analysis comes in. Through interviews, surveys, data reviews, and stakeholder consultation, we uncover what learners truly need—not just what organisations think they need.

This process helps us shape both the content and the delivery method to suit the audience. Whether it’s mobile-first design for frontline workers, scenario-based learning for leadership teams, or bite-sized modules for busy professionals, the format must fit the learner’s life.

The Shift from “Build It” to “Solve It”
In the tech-driven world, simply creating a course or platform isn’t enough. Learners won’t engage with content that doesn’t solve a problem or meet a need. Instead of asking “What can we build?”, we ask “What problem are we solving for the learner?” This shift leads to more targeted, effective, and engaging digital learning experiences.

The Power of eLearning
eLearning offers flexibility, scalability, and accessibility—but its true power lies in its ability to be learner-centric. When designed with the end in mind, eLearning becomes a tool for empowerment, not just information. It supports diverse learning styles, enables self-paced progress, and integrates seamlessly into the flow of work.

At Mt Hutt Digital, we’re passionate about crafting eLearning that starts with empathy, ends with impact, and delivers value every step of the way.

Why Learners Must See Themselves in Learning Content

Tue, 19 Aug 2025 01:33:31 GMT

In today’s fast-paced, digitally connected world, learning is no longer confined to classrooms or static modules.

At Mt Hutt Digital, we believe that the most effective learning experiences are those that resonate deeply with the learner—where the content reflects their identity, their work, and the challenges they face every day.

Learning That Starts with the Learner

Too often, learning is designed from the trainer’s perspective: “What do I need to teach?” rather than the learner’s: “Why does this matter to me, what do I need to know?” This disconnect can lead to information overload and poor retention, when learners don’t see the relevance of content to their own roles, they’re more likely to forget it than apply it .

Instead, when learners are given opportunities to direct their learning, collaborate, and engage with content that reflects their real-world context, they’re empowered to take ownership. This approach supports both less experienced learners and those ready for more advanced challenges, meeting each learner where they are.

Real-World Relevance Drives Engagement

Authentic learning—where content mirrors actual workplace scenarios—has been shown to increase engagement and retention. Whether it’s microlearning modules that teach how to use a specific app before a major project, or gamified simulations that allow safe trial-and-error in high-risk industries like construction, or even just images of themselves and their projects in their learning, relevance is key.

Mt Hutt Digital’s work with clients like Contego Systems illustrates this beautifully. Their bespoke eLearning hub includes induction, health and safety, and wellness courses tailored to the unique needs of their workforce. The result? A 95% achievement rate and glowing feedback from learners and stakeholders.

Identity Matters in Learning

Learner identity—the sense of who someone is as a learner—plays a crucial role in motivation and success. Research shows that when learners feel seen and valued, they’re more likely to engage, persist, and succeed. This is especially important in adult education, where learners bring diverse experiences, goals, and challenges.

At Mt Hutt Digital, we design content that reflects the learner’s world. Our approach blends instructional design with storytelling, data visualisation, and immersive simulations to make often unseen roles—like prevention and health and safety work—visible and valued .

The Mt Hutt Digital Approach

We don’t just build courses. We build connections. Our learning development services are designed to:

Reflect the learner’s role, challenges, and goals.
Support behavioural change through curiosity and safe experimentation.
Deliver content in formats that suit the learner—whether that’s bite-sized videos, interactive games, or full courseware.
By centering the learner in the design process, we create learning that’s not just informative, but transformative.

Using TPACK at Mt Hutt Digital

Thu, 31 Jul 2025 01:42:17 GMT

Blending Tech, Pedagogy, and Content: How Mt Hutt Digital Applies the TPACK Model to Bespoke E-Learning

At Mt Hutt Digital, designing bespoke e-learning for companies isn’t just about making things look sharp and interactive—it’s about finding the perfect intersection between what needs to be taught, how people best learn, and which digital tools make the experience seamless. That’s where the TPACK model comes in.

TPACK in Action

TPACK stands for Technological Pedagogical Content Knowledge . It’s a framework that helps us combine:

Content Knowledge (CK): the subject matter—whether it's compliance training, leadership development, or technical skills.
Pedagogical Knowledge (PK): understanding how people learn best in workplace settings, applying adult learning principles, and designing for engagement.
Technological Knowledge (TK): knowing which tools—LMS platforms, mobile learning apps, video tools, simulations—can elevate the learning experience.

Our Process
When designing bespoke e-learning for companies, we:

Start with the content: We collaborate with industry experts to ensure accuracy and relevance.
Build in pedagogy: Every module is designed to be meaningful, digestible, and aligned with how adult learners absorb information—think scenario-based learning, microlearning, gamification, interactivity and spaced repetition.
Select the right tech: From gamification engines to adaptive learning systems, we choose technologies that empower the learner and fit the company’s environment.

The Sweet Spot
True transformation happens when all three knowledge domains intersect. The TPACK model allows our team to create custom experiences that aren’t just informative—they’re intuitive, engaging, and built to last.

Designing Bespoke E-Learning with Empathy at Mt Hutt Digital

Thu, 24 Jul 2025 01:52:41 GMT

At Mt Hutt Digital, creating impactful e-learning is more than just a technical task—it’s a human-centered craft driven by design thinking.

Empathy First
We start with understanding. Every learner group is unique, so we dive into their needs, challenges, and goals. Whether we're working with rural communities, professional trainees, or school-age learners, we aim to grasp the full picture of who they are and what success looks like for them.

Define the Problem Clearly
Design thinking pushes us to look deeper. Instead of assuming the solution, we define the problem with laser focus. This helps us create learning experiences that actually solve something real—not just tick boxes.

Ideate Boldly
Creativity is core. We brainstorm wide-ranging ideas—from interactive video journeys to gamified content and collaborative simulations. There are no bad ideas, only pathways worth exploring.

Prototype & Test
Before going big, we build small. Prototypes and mock-ups help us test functionality and learning impact early. Feedback from stakeholders and users lets us adapt and refine the experience into something that truly resonates.

Iterate with Purpose
Design thinking is cyclical—not a one-and-done. We constantly iterate, using learner insight and performance data to improve engagement, retention, and results.

Our bespoke e-learning doesn’t just teach—it connects, empowers, and transforms. That's the Mt Hutt Digital way.

Why Outsourcing Your eLearning Course Development in New Zealand is a Smart Move

Fri, 11 Jul 2025 01:57:21 GMT

Outsourcing eLearning Development

Introduction

As the demand for digital learning solutions continues to grow, many New Zealand organisations—whether in education, corporate training, or government—are turning to eLearning to deliver impactful, flexible, and cost-effective training. But developing a high-quality eLearning course requires specialised skills in instructional design, media production, technology, and project management. For many, outsourcing eLearning development has become the most efficient and strategic approach. Here’s why outsourcing your eLearning course development in New Zealand just makes sense.

1. Access to Specialist Expertise
Outsourcing gives you immediate access to experienced professionals in instructional design, multimedia production, learning technologies, and assessment design. These experts know how to craft engaging and pedagogically sound courses that align with adult learning principles, compliance standards, and your learning objectives. Working with a specialised team ensures that your content is not only visually appealing but also instructionally effective.

2. Save Time and Resources
Creating a professional eLearning course from scratch can be incredibly time-consuming if you try to do it in-house—especially if your team lacks experience in digital learning. Outsourcing frees your internal staff to focus on their core roles while an external team takes care of storyboarding, media development, interactivity, and SCORM packaging. This leads to faster turnaround times and reduced pressure on your internal team.

3. Scale Quickly and Flexibly
Whether you need a single course or a full curriculum, outsourcing allows you to scale production based on demand. External providers can ramp up quickly and allocate the necessary resources—whether it’s designers, voiceover artists, or LMS specialists—to meet your deadlines without sacrificing quality.

4. Leverage Local Knowledge
Partnering with a New Zealand-based eLearning provider means your course will reflect local values, cultural relevance, and meet regional compliance standards. Local developers understand the education landscape, industry-specific needs, and the importance of incorporating bicultural perspectives where appropriate.

5. Cost-Effective Quality
While outsourcing may seem like an added expense, it often saves money in the long run. You avoid the overhead of hiring and training staff, investing in new software, or buying expensive media equipment. Outsourcing lets you pay for what you need—when you need it—while still achieving high production standards.

6. Stay on the Cutting Edge
Professional eLearning developers stay up-to-date with the latest trends, tools, and technologies—like gamification, microlearning, or AI-powered assessments. By outsourcing, you benefit from this innovation without needing to invest in continuous upskilling or tool acquisition.

Conclusion
Outsourcing eLearning development in New Zealand offers a powerful combination of local insight, specialised expertise, and operational efficiency. Whether you're a tertiary provider, corporate trainer, or public sector organisation, partnering with a professional eLearning studio can help you deliver engaging, effective, and scalable learning solutions—on time and on budget.

Ready to get started?
If you’re exploring options for eLearning development in New Zealand, reach out to us and take the first step toward creating impactful learning experiences.

The Rise of eLearning: Transforming Education and Training in the Digital Age

Thu, 10 Jul 2025 02:04:36 GMT

As digital technologies continue to evolve, learners and educators alike are embracing online platforms for their flexibility, accessibility, and effectiveness.

In recent years, eLearning has emerged as a powerful tool reshaping the landscape of education and professional development. As digital technologies continue to evolve, learners and educators alike are embracing online platforms for their flexibility, accessibility, and effectiveness.

What Is eLearning?
eLearning, or electronic learning, refers to the delivery of education and training through digital resources. It encompasses a wide range of formats—from self-paced courses and virtual classrooms to interactive simulations and mobile learning apps. Whether in schools, universities, or workplaces, eLearning enables individuals to access knowledge anytime, anywhere.

Benefits of eLearning
One of the key advantages of eLearning is its flexibility. Learners can progress at their own pace, revisit materials, and access content on various devices. This is particularly beneficial for working professionals, remote learners, and those with diverse learning needs. eLearning is also cost-effective, eliminating the need for travel, physical materials, and venue costs.

Additionally, eLearning can enhance engagement and retention through multimedia elements such as videos, animations, quizzes, and gamification. With the integration of analytics, educators and organisations can track learner progress and tailor content to individual needs.

Challenges to Consider
Despite its many advantages, eLearning also presents challenges. Not all learners are equally self-motivated or technologically confident, which can impact their success. Technical issues, lack of face-to-face interaction, and limited real-time feedback can also hinder learning outcomes. Therefore, effective eLearning design should include clear instructions, interactive elements, and opportunities for collaboration and support.

The Future of eLearning
As artificial intelligence, virtual reality, and adaptive learning technologies become more sophisticated, the future of eLearning looks increasingly personalizsd and immersive. Microlearning—short, focused learning segments—is gaining popularity for its ability to deliver just-in-time knowledge. Moreover, the global shift toward remote work and digital transformation continues to drive the demand for scalable and flexible learning solutions.

Conclusion
eLearning is no longer just a convenient alternative—it is a central pillar in modern education and training. By embracing its potential and addressing its challenges, educators, businesses, and learners can unlock powerful opportunities for growth, development, and lifelong learning.

5 essential tips for creating effective eLearning courses

Sun, 25 May 2025 02:09:33 GMT

Start with clear learning objectives. Define specific, measurable outcomes for what learners should achieve.

1. Start with Clear Learning Objectives

Define specific, measurable outcomes for what learners should achieve.
Use these objectives to guide your content, structure, and assessments.
Example: “By the end of this module, learners will be able to identify the 5 stages of project management.”

2. Keep Content Focused and Bite-Sized

Break complex topics into short, manageable lessons .
Avoid overloading learners with too much information at once.
Use the “need to know vs. nice to know” rule to prioritize content.

3. Use Engaging Visuals and Interactivity

Include images, videos, diagrams, and animations to reinforce concepts.
Add interactive elements like quizzes, drag-and-drop activities, or scenarios to boost retention.
Keep design clean and consistent to maintain focus

4. Design for Accessibility and Mobile

Use accessible fonts, colors, and contrast for all learners.
Ensure your course works smoothly on phones and tablets .
Include captions, transcripts, and keyboard navigation for inclusivity.

5. Test and Improve Based on Feedback

Pilot the course with a small group of users.
Gather feedback on clarity, engagement, and usability .
Continuously refine content, pacing, and design based on learner input and analytics.

Elevating Digital Learning at Mt Hutt: New Course Quality Standards

Thu, 03 Apr 2025 02:16:46 GMT

Mt Hutt Digital; Learning Management System (LMS) Course Quality Standards. These standards are designed to ensure that our digital courses are not only informative but also engaging, accessible, and supportive for all learners.

Here’s a sneak peek into what our standards entail:

Course Information and Support

Comprehensive Course Outlines: Every course will provide detailed outlines and descriptions, ensuring learners know what to expect.
Clear Communication Channels: We outline the responsibilities of learners, SME's and facilitators and provide clear instructions on how to communicate including expected response times.
Technology Orientation: Learners will receive guidance on any specialised technology requirements and how to use the delivery technologies effectively.
Support Resources: Links to learner support services and resources will be readily available.

Learner Expectations

Defined Learning Outcomes: Clear statements of learning outcomes and their alignment with course activities and assessments.
Time Commitment Transparency: Information on the expected time commitment for course activities, including the length of video and audio resources.
Engagement Instructions: Detailed instructions for engaging with course activities and resources.

Assessments if incorporated

Accessible Assessment Information: Assessment and grading details will be presented at the beginning of the course and remain accessible throughout.
Clear Marking Criteria: Learners will be provided with detailed marking criteria to understand how their work will be evaluated.

Resources

Professional and Current Materials: Learning resources will be professional, suitable, and up-to-date, with clear authority.
Open Materials: Where appropriate, open materials will be used to enhance learning.
Copyright Compliance: All resources will be appropriately cited to avoid copyright infringement.
Accessibility: Resources will be accessible, including text-based PDFs, captioned videos, and images with alt text.
Centralised Resources: All course resources will be located in managed spaces like Moodle, ensuring easy access.

Writing and Attribution

Inclusive Content: Course content will be inclusive and free of bias, promoting a positive and welcoming learning environment.
Clear and Positive Language: The language used will be easily understood and provide clear direction.

Web Design

Efficient Navigation: Course navigation will be predictable and efficient, with a consistent and simple layout and graphics.

At Mt Hutt Digital , we are committed to providing a top-notch digital learning experience. These new standards are a testament to our dedication to quality education and support for our learners. Stay tuned for more updates as we continue to enhance our digital offerings!

Best Practices for Developing Your Learning Management Solution

Wed, 02 Apr 2025 02:25:34 GMT

In today's fast-paced digital world, a robust Learning Management Solution (LMS) is essential for organisations looking to provide effective and engaging training and educational programs. Mt Hutt Digital, a leader in innovative eLearning solutions, is here to help you develop a top-notch LMS. Here are some best practices to consider:

1. Adopt a Mobile-First Approach

Mt Hutt Digital ensures your e-Learning content is mobile-friendly. With the increasing use of smartphones and tablets, learners should be able to access training materials anytime, anywhere.

2. Focus on Scalability and Performance

Our team designs your system architecture with growth in mind. Your LMS should be designed to handle an increasing number of users and content without compromising performance.

3. Ensure Content Quality and Variety

The value of an LMS comes from its content. Mt Hutt Digital provides a mix of scenario based interactive content, real world immersive experiences, gamified content as well as videos, quizzes, and interactive elements to cater to different learning styles. High-quality, engaging content will keep learners motivated and improve retention.

4. Prioritise Security and Privacy

Protecting user data is crucial. Mt Hutt Digital implements strong security measures to safeguard personal information and ensure compliance with data protection regulations.

5. Integration and Compatibility

Your LMS should seamlessly integrate with existing systems such as HR Management Systems (HRMS) and Customer Relationship Management (CRM) software. Mt Hutt Digital ensures smooth data flow and enhances the overall user experience so you can host engaging content in your own LMS or on ours.

6. Gather Feedback and Iterate

Regularly collecting feedback from users is essential. Mt Hutt Digital uses this feedback to make iterative enhancements to your course content, ensuring it continues to meet the evolving needs of your organisation.

7. Partner with Experts

Collaborate with Mt Hutt Digital's experienced eLearning developers and instructional designers. Our expertise helps you create user-friendly, effective courses tailored to your specific requirements and individualised with your own images and real life scenarios so that learners can easily see them selves and their work in the learning.

8. Implement Microlearning

Break down information into small, digestible pieces. Mt Hutt Digital's microlearning approach helps learners absorb and retain information more effectively, especially when they have limited time for training.

9. Use Realistic Scenarios

Incorporate realistic scenarios and case studies into your training materials. Mt Hutt Digital helps learners apply their knowledge in practical situations, enhancing their understanding and skills.

10. Regularly Update Content

Keep your training materials up-to-date with the latest industry trends and practices. Mt Hutt Digital ensures that learners receive relevant and current information through regular updates.

By following these best practices and partnering with Mt Hutt Digital, you can develop a powerful, scalable, and user-friendly LMS that meets the needs of your diverse audience. Investing in a well-designed LMS or hosting content through the Mt Hutt Digital LMS will not only enhance the learning experience but also contribute to the overall success of your organisation.

Articulate Storyline Development

Wed, 26 Mar 2025 02:31:15 GMT

Storyline is Articulate’s e-learning authoring tool for creating highly customised, interactive courses which has become a benchmark development tool.

Storyline enables us to build interactivity to slides and use features like simulations, screencasts, videos, and audio to create immersive, engaging learning experiences. Storyline also offers robust ways to assess learners’ knowledge. For example, we can use multiple question types when building an assessment, and can build and incorporate branching scenarios that allow learners to practice their skills in a low-risk environment.

To distribute Storyline courses to learners, we can publish Tin Can API 1.0‑, SCORM‑, and AICC-compliant content to your learning management system (LMS). We can also publish Storyline courses to Reach, Articulate’s integrated, frictionless LMS.

Dream It, We Build It

Storyline enables us to design dynamic learning experiences with any interaction imaginable. We turn static training content into engaging, interactive courses.

We can create slide layers, triggers, and states in Storyline which learners can click, hover over, or drag any object to trigger actions.

We can engage learners with dynamic, personalised training content. With the variables in Storyline, you can customise interactivity to the max with minimal effort.

Create screencasts
We can show learners exactly what they need to know by recording screen activity. Then easily add captions, characters, and pan-and-zoom effects.

Build immersive simulations
Record your screen once, then edit recordings whenever and however you want. There’s no need to re-record.

Add videos in any format
We can import video of any type or format, including personalised screencasts recorded with native and third-party video tools.

Include audio content
We can set the right tone for your course with continuous background audio that learners can toggle on and off.

Microlearning Development in Aotearoa New Zealand

Fri, 14 Mar 2025 02:38:33 GMT

What is microlearning? Microlearning is a method of training and educating that breaks down information into small, digestible pieces.

Microlearning is a method of training and educating that breaks down information into small, digestible pieces. Typically, microlearning content is seen as a subcategory of e-learning where lessons are delivered in short bursts and are focused on a single objective or topic.

Example: Mt Hutt Digital recently developed a microlearning course for construction personnel so all team members could be quickly informed of changes to the workflow within their organisation.

Due to its shorter format, microlearning content is a great match for information that needs to be quickly distributed and absorbed by a learning audience. Microlearning principles can support a variety of learning contexts, including workplace learning, higher education, and more.

What are the key benefits of microlearning?

Microlearning isn’t a fit for all topics—but for lessons that are concise and contained, it can offer a variety of benefits. Learners can boost their skill development as they participate in relevant microlearning modules at their own pace, sometimes in just a few minutes. This can increase the efficiency of your training strategy and boost knowledge retention for learners.

It can be an excellent tool to facilitate continuous learning and on-demand knowledge, as microlearning courses are typically fairly quick to complete. As with other types of e-learning, it can offer greater flexibility and lower overhead costs than traditional training methods.

Microlearning for business in Aotearoa New Zealand

Microlearning offers a dynamic approach for business owners to enhance communication with their teams. By breaking down complex information into bite-sized, easily digestible modules, employees can quickly grasp new concepts and tools, promoting a culture of continuous learning. This not only boosts engagement but also fosters collaboration, as team members can share insights and updates in real-time.

What is e-learning?

Mon, 03 Mar 2025 02:41:48 GMT

What is e-learning?

E-learning (electronic learning) is learning that is distributed or conducted electronically—typically, via the internet. It is often referred to as online learning or digital learning.

Example: Their e-learning course on food safety best practices was accessible from both computers and mobile devices, giving employees flexibility and control.

E-learning or online training programs can be used for a variety of purposes, including online professional development courses, virtual classrooms in schools or universities, skill-building digital apps, and more.

Online courses offer learners and facilitators a variety of benefits, including a more flexible learning schedule and environment, the ability to learn new skills and practice them in a low-risk setting, capabilities to interact with other learners across different locations and time zones, and more.

Synchronous vs asynchronous e-learning

Often, e-learning is divided into two categories: synchronous e-learning, where learning takes place online at the same time for all participants, and asynchronous e-learning, where online learning takes place at different times for different learners.

Best practice

Following instructional design best practices, like making online content interactive and accessible for different types of learners, can help ensure your content resonates with your audience. It’s also important to tie e-learning content to key educational or business objectives so you can track how effectively your content is helping achieve those goals.

What is an LMS?

Wed, 12 Feb 2025 02:44:50 GMT

What is an LMS? An LMS, or learning management system, is a type of technology that allows course creators to share online training with their audience and track important data about learners’ performance.

LMS software offers a variety of benefits for organisations who create online learning. They offer a secure, central location to host your e-learning courses. They can also allow you to control who has access to your online courses, ensuring they’re only visible to specific people. This can be particularly valuable for more sensitive course content, such as organisation-specific compliance training.

The tracking abilities of learning management systems can prove incredibly valuable for tackling learning objectives and improving the strength of your learning programs. With an LMS, you can learn things like how far users progress through your content, how long it takes them to complete a lesson, how they scored on a final exam, and more.

How to choose a learning management system

When choosing an LMS for your business, there are a variety of factors to consider, including pricing, customisation abilities, and integration capabilities. Consider the aspects of employee training—for example, test scores or participation statistics—that are important for you to track. Do you require some amount of live, instructor-led training, or are your training programs exclusively asynchronous?

Remember: The best learning management systems for your organisation should be compatible with your other preferred learning technologies and align with your unique needs.

What are Core Web Vitals and why should you care?

Mon, 01 Jan 2024 02:48:32 GMT

Core Web Vitals explained

Before we get started, its worth mentioning that there will be a bit of tech jargon in this post, it's unavoidable. But don't worry we're going to make sure it all makes sense in the end.

What are they any why do they matter?

Core Web Vitals are a collection of particular factors that Google considers significant in the overall user experience of a webpage.

Optimising for user experience quality is vital to the long term success of any website. Whether you're a business owner, marketer, or developer, Web Vitals will help you measure your site's experience and highlight areas for improvement.

Core Web Vitals are three distinct page performance and user interaction measurements: LCP - Largest contentful paint, FID - first input delay, and CLS - cumulative layout shift.

For each of these metrics we want to make sure you're meeting the recommended target for the majority of your users. To do that is helps to know what they are ' looking at ' and how this relates to user experience.

LCP - Largest Contentful Paint

LCP measures loading performance. To provide a good user experience, LCP should occur within 2.5 seconds of when the page first starts loading.

Video ideas for your next email campaign

Wed, 14 Oct 2020 02:56:14 GMT

2020 is the year that for many, has been the first time they've had the freedom or ability to work from home and transition to an almost entirely digital existence.

According to research, one third of the time we spend online is used to watch videos. This may not seem like groundbreaking information, and indeed it's fairly obvious when you think about it, but are you taking advantage of this for your business? Most companies are aware of this, which is why they are incorporating video into their existing marketing strategies. Whether it's used for promotional or communication purposes, video content is something that people clearly love to consume.

As the level of interaction with video is constantly growing your marketing strategy needs to as well and the sky is the limit where video content is concerned. Websites, landing pages, promotional material, newsletters, digital ads, emails, and the list goes on.

In fact, SocialMediaToday published an article revealing that people are around 64% more likely to buy a product online after watching a video. The reason is simple, video gets your message across more effectively and your customers respond by taking action.

Most email inboxes are inundated with important emails, unimportant solicited newsletters and promotions, and unfortunately the unsolicited spam and junk mail can make it in there too. The challenge is to cut through the noise and grab the attention of your recipient. Video is a great way to do that, in-fact you could increase your click-through rates by 200%.

So here are a few ways you can use video in your newsletters to stand out and get better results on your email campaigns.

Introduce yourself or a new product or service.

With text and images there is always a chance that your message may get lost in translation or misunderstood. Getting your message across might not hit the mark with a photo.

This add for Purina's Puppy Chow is a perfect example...

Although this video is about a man who adopts and raises a puppy, it's not meant to be inspiring or a 'hard sell' tactic — it's meant to be entertaining and fun. The writers did a great job taking all the classic puppy stories you've heard (puppy chewing on the furniture; puppy keeping you up all night) and turning them into a lovely tale of a man and his dog spending time together.

Even with the best writher in the world, it would be difficult to get the same message across with text or a photo.

Offer tips, tricks or 'hacks'.

When it comes to email marketing with video, users want short, digestible clips.

Create a “Top 5 ways to improve your credit score" or "best work form home, life hacks" . These will get more attention than a 2-minute creation of you trying to explain a product or service. And when its followed up with a strong call to action, linked to your website or contact information you have the makings of a great sales or lead generating funnel.

Create a series.

This is a great way to keep people engaged with your expertise, as long as what you’re providing is valuable to them. Just like the idea of offering tips and tricks you want to create a mini series of short easy to watch videos.

Try to avoid turning this into a multi-part sales pitch that might just put people of opening your next email all together. Instead, use this to provide some value and solve a problem.

For example an accounting firm could set up a campaign and do a four-part video series on how to set up a new company :

Part 1: Accounting software reviews
Part 2: Pros and cons of D.I.Y and hiring an accountant
Part 3: Tips for tracking and making sure that you file your returns on time
Part 4: A quick guide on calculating deprecating assets

A few things to check before you get started:

Can your mail service support video content?

There are so many email clients to choose from and these days most will support all types of media. However, some of them don’t support the requirements for using email with video so its a good idea to check that your email platform supports video content.

The popular services like MailChimp make it easy to share across all providers by using a screen capture image of your video and linking it to your original content on your blog, YouTube, Vimeo or similar sites.

This gives the appearance there’s actually video in your email and avoids technical issues with your email provider.

Is it mobile friendly?

According to Hubspot, mobile opens accounted for 46% of all email opens. That means you have to ensure you’re keeping smartphones in mind when you’re email marketing with video.

Fortunately, eNewsletter providers such as MailChimp and Campaign Monitor let you test and see how your messaging will look before you send it out.

It’s still important to keep the file size as low as possible so the video doesn’t need to buffer to start playing. Mobile devices don’t have the fastest download speed.

However, not every email needs to or should contain a video. If you start using this marketing strategy every time you send your subscribers a Newsletter, they may stop paying attention. As we said earlier, its a way to cut through the noise and stand out from the crowd, but don't neglect your other tactics.

Creating a newsletter campaign with or without video, choosing the right email provider, testing and monitoring open rates and engagement is a tough job. And, it needs to be done well or you're going to end up alienating and losing subscribers.

In order to maximise your email marketing, you’ve got to grow a great list of engaged people to send to.

Fri, 08 May 2020 03:02:21 GMT

Today, email is as popular as ever.

We’ve learned how to personalize our emails, automate messages, use dynamic content and optimise the design for mobile devices. A recent report from eConsultancy now ranks email as the #1 most effective channel at driving ROI. But in order to maximize your email marketing, you’ve got to grow a great list of engaged people to send to. After all, it’s common to lose 20% of your subscribers each year to attrition.

So it’s important to have a great strategy for growing your list— not to mention the persistence to keep it up. Read on as we share actionable tips that every modern marketer can use to grow a thriving list.

5 Ways to Prepare Your Business & Digital Presence for Coronavirus

Tue, 14 Apr 2020 03:08:14 GMT

The coronavirus is currently affecting businesses of all sizes all over the world. Less people are traveling, in-store traffic is down, and events of all kinds are being canceled.

First and foremost, we hope everyone out there is staying safe and healthy. As the virus continues to spread and impact small businesses around the globe, we understand the effect this will have on small business. We have developed some resources to help mitigate the fallout and ensure the continued success of all our customers.

50 Must-Have Content Ideas for Your Email Newsletter

Tue, 31 Mar 2020 03:14:44 GMT

Email newsletters are a win-win. They benefit companies and consumers alike. Why? Email newsletters give businesses a forum to send multiple messages to a captivated, qualified audience.

One of the best parts about email newsletters? Creating them is easy! The not-so-easy part is generating content for newsletters month after month—it can prove challenging for even the most seasoned marketer. But, we’ve got your back. Read on for 50 must-have ideas for your next email newsletter.

Product Updates and How-Tos

Of course, you’ll want to provide product updates in your email newsletters, but the key is to mix-up the formats. Sure, text is great, but try including videos, photos and other images to provide cool visuals along with the content text.

Content, Content, Content

There are so many opportunities to build your audience with content that’s not directly related to your company or product. So, be sure to make room for something fun and educational. Content often performs better than promotions— and constant “me-talk” can grow tiresome.

Put a Human Face on Your Business

Building personal relationships with your subscribers helps you develop brand loyalty and a sense of trust—and people are more likely to trust your business if they know that real, live people work there. Use your email newsletters to spotlight your teams and add personality.

Help and Support

Newsletters are also a great way to proactively reduce the volume of help desk calls or emails. Posting FAQs, challenge resolutions, resources, and training classes helps people find the answers they need without involving your customer service department.

Event Information

For sure you’ll want to mention any upcoming events in your email newsletters, too. You’ve probably promoted the event in other ways, so this is just an additional chance to build excitement, sell tickets, or increase views.

mthuttdigital

How Mt Hutt Digital Helps Learners Thrive in an Uncertain Future

The world is changing fast—and so are the skills people need to keep up. At Mt Hutt Digital, we design learning with one big idea in mind: learners shouldn’t just receive information.

Starting at the End: Designing eLearning with Purpose

In a world saturated with digital solutions, the old adage “build it and they will come” no longer holds true.

Why Learners Must See Themselves in Learning Content

In today’s fast-paced, digitally connected world, learning is no longer confined to classrooms or static modules.

Learning That Starts with the Learner

Real-World Relevance Drives Engagement

Identity Matters in Learning

The Mt Hutt Digital Approach

Using TPACK at Mt Hutt Digital

Blending Tech, Pedagogy, and Content: How Mt Hutt Digital Applies the TPACK Model to Bespoke E-Learning

Designing Bespoke E-Learning with Empathy at Mt Hutt Digital

At Mt Hutt Digital, creating impactful e-learning is more than just a technical task—it’s a human-centered craft driven by design thinking.

Why Outsourcing Your eLearning Course Development in New Zealand is a Smart Move

Outsourcing eLearning Development

The Rise of eLearning: Transforming Education and Training in the Digital Age

As digital technologies continue to evolve, learners and educators alike are embracing online platforms for their flexibility, accessibility, and effectiveness.

5 essential tips for creating effective eLearning courses

Start with clear learning objectives. Define specific, measurable outcomes for what learners should achieve.

1. Start with Clear Learning Objectives

2. Keep Content Focused and Bite-Sized

3. Use Engaging Visuals and Interactivity

4. Design for Accessibility and Mobile

5. Test and Improve Based on Feedback

Elevating Digital Learning at Mt Hutt: New Course Quality Standards

Mt Hutt Digital; Learning Management System (LMS) Course Quality Standards. These standards are designed to ensure that our digital courses are not only informative but also engaging, accessible, and supportive for all learners.

Learner Expectations

Assessments if incorporated

Resources

Writing and Attribution

Web Design

Best Practices for Developing Your Learning Management Solution

Articulate Storyline Development

Storyline is Articulate’s e-learning authoring tool for creating highly customised, interactive courses which has become a benchmark development tool.

Microlearning Development in Aotearoa New Zealand

What is microlearning? Microlearning is a method of training and educating that breaks down information into small, digestible pieces.

What is e-learning?

What is e-learning?

What is an LMS?

What is an LMS? An LMS, or learning management system, is a type of technology that allows course creators to share online training with their audience and track important data about learners’ performance.

What are Core Web Vitals and why should you care?

Core Web Vitals explained

Video ideas for your next email campaign

2020 is the year that for many, has been the first time they've had the freedom or ability to work from home and transition to an almost entirely digital existence.

In order to maximise your email marketing, you’ve got to grow a great list of engaged people to send to.

Today, email is as popular as ever.

5 Ways to Prepare Your Business & Digital Presence for Coronavirus

The coronavirus is currently affecting businesses of all sizes all over the world. Less people are traveling, in-store traffic is down, and events of all kinds are being canceled.

50 Must-Have Content Ideas for Your Email Newsletter

Email newsletters are a win-win. They benefit companies and consumers alike. Why? Email newsletters give businesses a forum to send multiple messages to a captivated, qualified audience.

Company Information

Product Updates and How-Tos

Content, Content, Content

Put a Human Face on Your Business

Help and Support

Event Information